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The first woman he clicked on was very beautiful, with a witty profile page, a good job and lots of shared interests, including a love of sports.After looking the page over for a minute or so, Derek said, “Well, she looks O. I’m just gonna keep looking for a while.” I asked what was wrong, and he replied, “She likes the Red Sox.” I was completely shocked. Imagine the Derek of 20 years ago, finding out that this beautiful, charming woman was a real possibility for a date.

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I quizzed the crowds at my stand-up comedy shows about their own love lives.People even let me into the private world of their phones to read their romantic texts aloud onstage.10 in., has brown hair, lives in Brooklyn, is a member of the Baha’i faith and loves the music of Naughty by Nature.Before online dating, this would have been a fruitless quest, but now, at any time of the day, no matter where you are, you are just a few screens away from sending a message to your very specific dream man. Throughout all our interviews—and in research on the subject—this is a consistent finding: in online dating, women get a ton more attention than men.If he walked into a bar, you’d probably go, “Oh, there’s a white guy.” At our focus group on online dating in Manhattan, Derek got on Ok Cupid and let us watch as he went through his options.

These were women whom Ok Cupid had selected as potential matches for him based on his profile and the site’s algorithm.Almost a quarter of online daters find a spouse or long-term partner that way. It provides you with a seemingly endless supply of people who are single and looking to date.Let’s say you’re a woman who wants a 28-year-old man who’s 5 ft.Even a guy at the highest end of attractiveness barely receives the number of messages almost all women get.But that doesn’t mean that men end up standing alone in the corner of the online bar. Take Derek, a regular user of Ok Cupid who lives in New York City.As of this writing, 38% of Americans who describe themselves as “single and looking” have used an online-­dating site.